Key Features that are a
Joy to Use

We’ve made it so simple to use the world’s only Salesforce-native website visitor intelligence and reporting tool.


Easy Installation & Usability

The EchoLocation script works flawlessly with every website, Google Tag Manager and other 3rd party tracking sources.

Simple Attribution Tracking

Track asset downloads, referring sites, campaigns and more without the need for any additional on-page tags or custom code.

Leads, Contacts...& Visitors?

Add “Visitor” profile type to Leads & Contacts in Salesforce and begin your outreach earlier in the marketing funnel.

Understanding Your Visitors

You’ll be able to see where your individual visitors are coming and where they are going without the need for any additional tools, code or data.

Create & Close Opportunities Faster

Trigger opportunity workflows based on web browsing habits of visitors.

Native Salesforce Reporting

Run custom web analytics & reports using Salesforce’s familiar reporting interface.  Also, export the data for use in any BI tool.

Support for 3rd Party Integrations

Integrates with other 3rd party data enrichment services like Clearbit, Optimizely.

Data Privacy (because it's Salesforce)

The data lives within Salesforce – no external systems, syncing or worrying about additional data security.

Know Who’s Hitting Your Site

Identify website visitors in real-time directly inside Salesforce.

Unified Visitor Profiles

Echoware automatically merges a visitor’s activity into a single profile and connects it with their lead or contact record. Simply put, it allows your company to track user interaction with your brand from first touch to closing the deal!

Track Across All Devices

If you include a visitor’s unique Id at the end of every link you send out, traffic will automatically be added to their unified profile regardless of the platform.

Echo Location

Echoware will automatically sense if a user is coming from a known company as well as where in the world they are coming from, down to the name of the city.

Enrich Your Data

Easily integrate with other tools like ClearBit, FullContact or Lusha to get even more detailed information regarding your visitors.

Set it and Forget it

Use Salesforce’s built-in triggers to automate your visitor engagement and reporting in real-time!

Take Action Without Lifting a Finger

Automate Workflows, Opportunities, Emails, Tasks and more based on visitor activity. 

Get Notified

Set up notifications for when a user fills in a form, visits a specific page or any other site specific activities that you find important.

Schedule Reports

Schedule your custom reports to be shared on a daily, weekly or monthly basis and keep team members and key stakeholders in the loop.

Test Drive Echoware for Yourself

Want to see it in action? Visit the AppExchange and click the “Test Drive” button to launch our demo.

Always Here to Help

From tips & tricks to help getting up and running - drop us a line if you need anything and our US-based support team will help you.